Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], introduces the Tommy Hilfiger X Cadillac Formula 1® Team Miami fanwear capsule, a special drop infused with racing spirit and South Florida energy. Kicking off a new city-inspired capsule series, the collections are crafted to capture the atmosphere of iconic Formula 1® races around the world.
“Miami is the perfect backdrop to launch our city-inspired capsules, capturing the energy of Formula 1® beyond the track,” said Tommy Hilfiger. “I’m especially excited to be in Miami for the Grand Prix and experience that momentum firsthand. As the sport continues to evolve as a global cultural force, this collection gives fans a bold, expressive way to connect to the Cadillac Formula 1® Team and the spirit of the city.”
Designed for fans ready to show their team – and city – pride, the capsule channels Miami’s vibrant racing culture through bold graphics, colorful artwork and laid-back silhouettes. Graphic T-shirts, hoodies and caps feature stylized palm trees and the iconic skyline framing a Formula 1® car, while a pink colorway injects the unmistakable flair of the city into race-day style.
“We wanted to celebrate our first home race with fans by combining Miami’s energy with the team’s momentum in a spirited, wearable collection,” said Cassidy Towriss, Chief Brand Advisor, Cadillac Formula 1® Team. “The Tommy Hilfiger Miami fanwear capsule offers a fresh, fan-first way to mark the Miami Grand Prix, bringing together the vibrant design and colors of Miami while honoring the key pillars of our Formula 1® story— the cars, the team and our drivers.”
The Miami capsule is part of the broaderTommy Hilfiger X Cadillac Formula 1® Team fanwear collection, which brings team identity to elevated everyday essentials. Featuring co-branded styles and replica pieces inspired by the official team kit, the range includes driver caps, T-shirts and polos, finished with moisture-wicking performance and precision detailing.
Formula 1®’s transformation into a style-led, entertainment-powered global spectacle has been years in the making, and Tommy Hilfiger has continually pushed the sport into new cultural spaces. That momentum continues with the Cadillac Formula 1® Team, whose 2026 entry marks a new chapter in American innovation. The Miami Grand Prix is the fourth race for the Cadillac Formula 1® Team. It has exhibited significant progress across the first three races of the season, executing two-car finishes in China and Japan, and is looking to build on that momentum in Miami.
The Miami capsule will be available from April 22 on Tommy.com, cadillacf1team.com, and through select TOMMY HILFIGER stores and wholesale partners. Friends and followers of the brand are invited to join the community conversation on social media using #TommyHilfiger, @TommyHilfiger and @CadillacF1.
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About TOMMY HILFIGER
TOMMY HILFIGER is one of the world’s most recognized premium lifestyle brands, welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the spirit of Americana, the brand is defined by its red, white and blue DNA, rooted in expressions that are vibrant, confident and brave. The brand’s collections celebrate “Prep made Modern,” fusing timeless classics with a fresh twist. Tommy Hilfiger offers premium quality and value to consumers worldwide under the TOMMY HILFIGER and TOMMY JEANS lifestyles, with a breadth of collections and products including men’s, women’s and kids’ sportswear, denim, accessories, footwear and fragrance.
Part of PVH Corp. [NYSE: PVH], global retail sales of TOMMY HILFIGER products were approximately $9 billion in 2024, with broad distribution around the world, including its largest global flagship store at tommy.com. Connect with TOMMY HILFIGER on Instagram, X, TikTok, YouTube and LinkedIn.
About PVH Corp.
PVH is one of the world’s largest fashion companies, driven by its two iconic brands, Calvin Klein and TOMMY HILFIGER. For more than 140 years, PVH has connected with and inspired consumers globally and now operates in more than 40 countries worldwide. For more information, visit PVH.com.
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About CADILLAC FORMULA 1® TEAM
The Cadillac Formula 1® Team is a specialist motor racing team that designs and builds racing cars to compete in the FIA Formula 1® World Championship™. Backed by TWG Motorsports and General Motors, the Cadillac Formula 1 Team has operations in Fishers, Indiana (USA); Charlotte, North Carolina (USA); and Silverstone, Northamptonshire (UK). Recognising the importance of racing in an environmentally responsible manner, the Cadillac Formula 1® Team has been awarded the FIA 3-Star Environmental Accreditation, which represents the highest environmental standard in motorsport. With the confidence to dream big and the passion to deliver, the Cadillac Formula 1® Team is building everything from the ground up, from high-performance race cars to an inclusive, values-driven culture, and will begin racing in the FIA Formula 1 World Championship™ in 2026.